Editor's note: The following guest post is by Ashkan Karbasfrooshan, the CEO of�WatchMojo, a producer and distributor of premium video content.
Last week, Erick posted an article on TechCrunch titled ?Industry Insiders Say Online Video Advertising Is Reaching A ?Frenzy Point.'" It was a surefire way to get online video entrepreneurs excited, right? Not so fast.
The article quoted two CEOs of large online video businesses?namely Keith Richman of Break Media and Jason Glickman of Tremor Media?whose basic argument was as follows: It very well may just be the big ad networks and properties like Hulu that are seeing the vast majority of new ad dollars.
While one might think that the top 10 firms in a given industry will prevail, it?s important to think of legendary General Electric CEO Jack Welch's rule that a company should be either No. 1 or No. 2 in a particular industry, or else leave it completely. Online video frequently draws comparisons to search, which today has become a two-horse race between Google and Microsoft. Considering that the high-profile and defunct Veoh was a perennial top-10 competitor in video, one wonders: is anything other than No. 1 or No. 2 in video really a winning a strategy?Millicom Intl. Cellular
Mobile Telesystems
Nanya Technology
Nii Holdings
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